YOUR NEXT CHAPTER, STARTS WITH YOUR SALON
$15,000 IN ADDITIONAL SALON SUPPORT.
FREE.
$15,000 ON US.
For the first three salons to sign up for a 2027 BYyu brand build, we’re including:
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1 × FULL-DAY SALON CONSULTATION & BUSINESS AUDIT
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1 × FULL-DAY CAMPAIGN SHOOT WITH YOUR TEAM
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1 × COMPLETE SALON DESIGN DNA REFRESH, IF NEEDED
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1 × NEW SALON WEBSITE DESIGN USING YOUR UPDATED BRAND DNA
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A stronger identity. A fresh online presence. A salon ready to welcome your own haircare brand.
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VALUED AT $15,000. INCLUDED AT NO ADDITIONAL AGENCY FEE.
WHAT YOU RECEIVE - IN DETAIL:
While we build your custom haircare brand, let’s get the business behind it ready for its arrival. For the first three salons joining our 2027 brand-build programme, we’re including a salon transformation package valued at $15,000—bringing together business direction, salon brand DNA, team photography, a new website design and a tailored team training programme.
A stronger salon identity. A team with direction. A considered home for the brand we’re about to create together.
01 / THE BUSINESS AUDIT
ONE FULL DAY.
FOCUSED ON YOUR NEXT CHAPTER.
Spend a full day with Daniel Mostyn looking closely at your salon: where it stands today, where you want it to go and what needs to happen before your haircare brand arrives.
Together, we review your positioning, client experience, retail approach, team and online presence, identifying the priorities that will help your salon support the launch.
02 / YOUR SALON BRAND DNA
MAKE THE SALON
MATCH THE AMBITION.
We audit your salon’s existing identity and develop a refreshed design direction that reflects where the business is heading.
From your visual references and colour palette to typography and tone of voice, we bring the elements together into a clear salon brand DNA—giving your photography, website and team a shared direction.
03 / YOUR TEAM & SALON SHOOT
THE PEOPLE BEHIND IT.
THE WORLD YOU’RE BUILDING.
A dedicated photo shoot captures your team and the personality of your salon, with creative direction connected to your refreshed identity.
We edit a coordinated collection of imagery for your new website and salon communications, introducing the people and experience behind your business.
04 / YOUR NEW SALON WEBSITE DESIGN
YOUR NEXT CHAPTER.
ON SCREEN.
We design a new salon website around your refreshed DNA, team imagery and client experience.
The design brings your services, expertise and personality together, creating a considered online home for your salon and a place to introduce your future haircare brand.
05 / YOUR TEAM TRAINING PROGRAMME
A BRAND-READY SALON
STARTS WITH A BRAND-READY TEAM.
We create a training programme tailored to your team, preparing them for the arrival of your own product range.
The programme focuses on understanding the brand, communicating its story and bringing product recommendations into consultations, services and retail conversations.
YOUR SALON, READY.
YOUR TEAM, READY.
YOUR BRAND, NEXT.
This additional package is designed to prepare your salon for the standard of the haircare brand we’re building together—so the identity, imagery, website and team support the same ambition.
VALUED AT $15,000.
INCLUDED AT NO ADDITIONAL AGENCY FEE FOR THE FIRST THREE SALONS TO SIGN UP FOR A 2027 BRAND BUILD.
Book your complimentary discovery call with Daniel Mostyn to explore your brand build and this launch offer.



